Post by account_disabled on Jan 22, 2024 3:34:00 GMT -4
Do you want to know how effectively offline promotion and some types of online advertising work? Are you planning to optimize your marketing budget to earn more? You will need static call tracking. The article explains how it works and what types of advertising it is suitable for. Reading time 10 minutes How does static call tracking work? Who is static call tracking suitable for? Advantages and disadvantages of static call tracking What can you use static call tracking for? Billboard advertising Advertising on TV and radio, in print media Business cards For extension in Google advertising “Phone numbers” On thematic sites and forums On the passport of the object placed on the construction site fence Problems that static call tracking helps solve Evaluate the acquisition channel that is being used for the first time Develop an ideal sales department schedule and not miss calls conclusions How does static call tracking work? Call tracking is a technology that determines the advertising source of a call.
Thanks Fax Lists to call tracking, a marketer knows exactly how effective a particular campaign is and correctly distributes the advertising budget. The basic version of call tracking is static, also called classic. Let's briefly look at how it works. Each advertising channel is assigned a unique phone number . For example, one will be indicated on billboards, and another on advertising in the subway. A person calls the number specified in the ad, and call tracking quietly redirects the call to the real phone number of the advertising company. The system compares the substitute number with the advertising channel to which it is attached and records where the visitor came from. Important information remains in the call log for this request : source, caller number, duration of the conversation, its result, audio recording and others. How static call tracking works Static call tracking can be used separately or as part of a combined call tracking along with dynamic call tracking. We wrote about how different types of call tracking work in the article “Call tracking: what it is, how it works and its advantages . ” Who is static call tracking suitable for? Static call tracking is required in the following cases.
Those who invest money in offline advertising , for example, in billboards, publications in print media, handing out leaflets, and so on. Ringostat even has a client that trains staff and uses alternate numbers for announcements in dormitories. Companies that use types of online advertising in which dynamic number substitution cannot be performed . For example, if you need to track calls from Google Maps, Google My Business or from banners on the Google Display Network.An example of online advertising in which dynamic number substitution cannot be performed For those who promote their product or service for a fee on several marketplaces, price aggregators, classified sites . These are resources with advertisements grouped by topic. For example, the same product can be sold on OLX.ua, Prom.ua. There are specialized portals for real estate.
Thanks Fax Lists to call tracking, a marketer knows exactly how effective a particular campaign is and correctly distributes the advertising budget. The basic version of call tracking is static, also called classic. Let's briefly look at how it works. Each advertising channel is assigned a unique phone number . For example, one will be indicated on billboards, and another on advertising in the subway. A person calls the number specified in the ad, and call tracking quietly redirects the call to the real phone number of the advertising company. The system compares the substitute number with the advertising channel to which it is attached and records where the visitor came from. Important information remains in the call log for this request : source, caller number, duration of the conversation, its result, audio recording and others. How static call tracking works Static call tracking can be used separately or as part of a combined call tracking along with dynamic call tracking. We wrote about how different types of call tracking work in the article “Call tracking: what it is, how it works and its advantages . ” Who is static call tracking suitable for? Static call tracking is required in the following cases.
Those who invest money in offline advertising , for example, in billboards, publications in print media, handing out leaflets, and so on. Ringostat even has a client that trains staff and uses alternate numbers for announcements in dormitories. Companies that use types of online advertising in which dynamic number substitution cannot be performed . For example, if you need to track calls from Google Maps, Google My Business or from banners on the Google Display Network.An example of online advertising in which dynamic number substitution cannot be performed For those who promote their product or service for a fee on several marketplaces, price aggregators, classified sites . These are resources with advertisements grouped by topic. For example, the same product can be sold on OLX.ua, Prom.ua. There are specialized portals for real estate.